Název: 'I was doing something that wasn't aligned with me' : quit discourse on YouTube video diaries
Zdrojový dokument: Brno studies in English. 2024, roč. 50, č. 2, s. 127-152
Rozsah
127-152
-
ISSN0524-6881 (print)1805-0867 (online)
Trvalý odkaz (DOI): https://doi.org/10.5817/BSE2024-2-6
Trvalý odkaz (handle): https://hdl.handle.net/11222.digilib/digilib.82130
Type: Článek
Jazyk
anglicky
Licence: CC BY-NC-ND 4.0 International
Přístupová práva
otevřený přístup
Upozornění: Tyto citace jsou generovány automaticky. Nemusí být zcela správně podle citačních pravidel.
Abstrakt(y)
The Great Resignation was a mainly American economic trend in which record numbers of employees voluntarily resigned from their jobs, beginning in early 2021 in the wake of the COVID-19 pandemic. Within the neo-liberal thought, quitting could be viewed as a sign of weakness or an act of disobedience. This may partly explain why many American "quitters" (i.e. individuals about to or who have already left their jobs) have turned to social media platforms to upload (semi-)spontaneous videos in which they express their reasons and motivations for quitting their jobs in the form of public diaries. Within this specific historical and socio-cultural background, the present study offers a snapshot of the "Quit Discourse" by first adopting a linguistic perspective. Particularly, to understand how these individuals determine and redefine their emerging identity, the study combines sentiment analysis and corpus-informed methods with qualitative discourse analysis that draws upon recent theoretical insights from critical work sociology. Findings reveal that speakers construe quitting as a positive and beneficial experience of the self and represent themselves as purpose-driven visionaries.
Reference
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[3] Baker, Paul (2023) [2006] Using Corpora in Discourse Analysis. London: Bloomsbury.
[4] Benson, Phil (2016) The Discourse of YouTube: Multimodal Text in a Global Context. Abingdon: Routledge.
[5] Bolter, Jay D. (2007) Digital essentialism and the mediation of the real. In: Lars Qvortrup and Heidi Philipsen (eds.) Moving media studies. Remediation Revisited. København: Samfundslitteratur Press, 195–210.
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[7] Carr, E. Summerson (2013) "Signs of the Times": Confession and the semiotic production of inner truth. The Journal of the Royal Anthropological Institute 19 (1), 34–51.
[8] d'Aniello, Fabrizio (2022) Behind and beyond the Great Resignation: A pedagogical viewpoint. Education Sciences & Society 13 (1), 329–346.
[9] Dale-Olsen, Harald and Henning Finseraas (2020) Linguistic diversity and workplace productivity. Labour Economics 64, 101813.
[10] Dynel, Marta (2014) Participation framework underlying YouTube interaction. Journal of Pragmatics 73, 37–57.
[11] Evans, Mary (1998) Missing Persons: The Impossibility of Auto/Biography (1st ed.). London: Routledge.
[12] Feng Ran, Feng Yulei and Ivanov Alex (2022) Social media as online shelter: Psychological relief in COVID-19 Pandemic diaries. Frontiers in Psychology, 13.
[13] Flowerdew, Lynne (2004) The argument for using English specialized corpora to understand academic and professional settings. In: Connor Ulla and Thomas Upton (eds.) Discourse in the Professions: Perspectives from Corpus Linguistics. Amsterdam: John Benjamins, 11–33.
[14] Frobenius, Maximiliane (2011) Beginning a monologue: The opening sequence of video blogs. Journal of Pragmatics 43, 814–827.
[15] Gallup (2021) State of the Global Workplace: 2021 Report. Accessed on 27/03/2024, available at: https://www.gallup.com/workplace/349484/state-of-the-global-workplace.aspx.
[16] Gardner, Phil (2021) Fall. Recruiting trends: 2021–2022. Michigan State University Collegiate Employment Research Institute. https://ceri.msu.edu/recruiting-trends/index.html, Accessed on 27/03/2024.
[17] Gershon, Ilana (2016) "I'm not a businessman, I'm a business, man": Typing the neoliberal self into a branded existence. HAU: The Journal of Ethnographic Theory 6 (3), 223–246.
[18] Gloudemans, Phil (2021) Nov 18. The great resignation. Boston College Chronicle 29 (6), 12. https://issuu.com/bcchronicle/docs/bcchronicle11182021, Accessed on 27/03/2024.
[19] Goldberg, Emma (2022) May 13. All of those quitters? They're at work, The New York Times. Available at https://www.nytimes.com/2022/05/13/business/great-resignation-jobs.html. Accessed on 27/03/2024.
[20] Gulati, Ranjay (2022) March 22. The Great Resignation or the Great Rethink? Harvard Business Review. Available at: https://hbr.org/2022/03/the-great-resignation-or-the-greatrethink Accessed on 28/03/2024.
[21] Herring, Susan (2013) Discourse in Web 2.0: Familiar, reconfigured, and emergent. In Tannen Deborah and Anne Marie Trester (eds.). Discourse 2.0: Language and new media. Washington: Georgetown University Press, 1–24.
[22] Hirsch, Peter (2021) The great discontent. Journal of Business Strategy 42 (6), 439–442. https://www.oecd-forum.org/posts/the-great-resignation-is-still-here-but-whether-it-stays-isup-to-leaders Accessed on 7/02/2023.
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[24] Kalakh, Bushra (2022) Animentaries of suffering: The metaphoric (re)narration of documented human rights violations in Palestine. Cultus 15, 160–178.
[25] Khan, M. Laeeq (2017) Social media engagement: What motivates user participation and consumption on YouTube? Computers in Human Behavior 66, 236–247.
[26] Kilgarriff, Adam, Vít Baisa, Jan Bušta, Miloš Jakubíček, Vojtěch Kovář, Jan Michelfeit, Pavel Rychlý and Vít Suchomel (2014) The Sketch Engine: Ten years on. Lexicography 1, 7–36.
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[28] Koester, Almut (2010) Building small specialised corpora. In: O'Keeffe Anne and Michael McCarthy (eds.), The Routledge Handbook of Corpus Linguistics. London: Routledge, 66–79.
[29] Lakoff, George and Mark Johnson (1980) Metaphors We Live By. Chicago: University of Chicago.
[30] Maister, Jeanne (2022) Apr 19. The Great Resignation becomes the Great ReShuffle: What employers can do to retain workers. Available at https://www.forbes.com/sites/jeannemeister/2022/04/19/the-great-re-shuffle-of-talent-what-can-employers-do-to-retainworkers/?sh=1ecae4314cf3. Accessed on 27/03/2024.
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[32] Mostafa, Mohammad, Feizollah, Ali, and Anuar, Nur (2023) Fifteen years of YouTube scholarly research: knowledge structure, collaborative networks, and trending topics. Multimed Tools Appl 82, 12423–12443.
[33] Parker, Kim and Juliana Horowitz (2021) Majority of workers who quit a job in 2021 cite low pay, no opportunities for advancement, feeling disrespected. Available at www.pewresearch.org/short-reads/2022/03/09/majority-of-workers-who-quit-a-job-in-2021-cite-low-pay-noopportunities-for-advancement-feeling-disrespected/. Accessed on 27/03/2024.
[34] Pennebaker, James and Martha Francis (1996) Cognitive, emotional, and language processes in disclosure. Cognition and Emotion 10 (6), 601–626.
[35] Pennebaker, James, Ryan Boyd, Kaila Jordan and Kate Blackburn (2015) The Development and Psychometric Properties of LIWC 2015. Austin: University of Texas at Austin.
[36] Perry, Tekla (2021) Tech pay rises (almost) everywhere: the "Great Resignation" is pushing salaries up." IEEE Spectrum 58 (12), 17–17.
[37] Postill, John and Sarah Pink (2012) Social Media ethnography: The digital researcher in a messy web. Media International Australia, 145 (1), 123–134.
[38] Reyes, Lucia et al. (2008) Language and therapeutic change: a speech acts analysis. Psychotherapy research: Journal of the Society for Psychotherapy Research 18 (3), 355–362.
[39] Schwartz, Seth, Luyckx Koen, and Vivianne Vignoles (eds.) (2011) Handbook of Identity Theory and Research. New York: Springer.
[40] Serenko, Alexander (2022) The Great Resignation: The great knowledge or the onset of the great knowledge revolution? Journal of Knowledge Management 27 (2), 1042–1055.
[41] Shiryaeva, Tatyana, Amaliya Arakelova, Elena Golubovskaya and Nataliya Mekeko (2019) Shaping values with "YouTube freedoms:" Linguistic representation and axiological charge of the popular science IT-discourse. Helyon 5 (12).
[42] Statista (2022) Available at https://www.statista.com/statistics/1338828/us-users-having-a-youtube-account-by-generation Accessed on 27/03/2024.
[43] Strangelove, Michael (2010) Video diaries: The Real You in YouTube. Watching YouTube: extraordinary videos by ordinary people. Toronto: University of Toronto Press, 64–83.
[44] Stubbs, Michael (1996) Text and Corpus Analysis. Oxford: Blackwell Publisher Ltd.
[45] Susarla, Anjana, Jeong-Ha Oh and Yong Tan (2012) Social networks and the diffusion of user-generated content: Evidence from YouTube. Information Systems Research 23 (1), 23–41.
[46] Tausczik, Yla and James Pennebaker (2010) The psychological meaning of words: LIWC and computerized text analysis methods. Journal of Language and Social Psychology 29, 24–54.
[47] Tay, Dennis. (2021). Modelability across time as a signature of identity construction on YouTube. Journal of Pragmatics 182 (32), 1–15.
[48] Tessema, Mussie T., Goitom Tesfom, Marcy A. Faircloth, Mussie Tesfagiorgis and Paulos Teckle (2022) The Great Resignation: Causes, consequences, and creative HR management strategies. Journal of Human Resource and Sustainability Studies 10, 161–178.
[49] Tolson, Andrew (2010) A new authenticity? Communicative practices on YouTube. Critical Discourse Studies 7 (4): 277–289.
[50] U.S. Bureau of Labor Statistics (2022) Economic News Release, 1/2/2022, available at: https://www.bls.gov/news.release/jolts.toc.htm. Accessed on 27/03/2024.
[51] Van Leeuwen, Theo (2008) Discourse and Practice: New Tools for Critical Analysis. Oxford: Oxford University Press.
[52] YPulse (2021) Why the great resignation is happening in Western Europe too, available at www.ypulse.com/article/2021/11/02/why-the-great-resignation-is-happeing-in-western-europe-too. Accessed on 27/03/2024
[53] Zummo, Marianna Lya (2020) Performing authenticity on a digital political stage: Politainment as interactive practice and (populist?) performance. Iperstoria. [Special issue] Populism and its Languages 15, 96–118.